Three Strategies for Creating Digital Products when you're just starting out

Are you ready to dive into the world of digital products and start creating income online? Whether you’re just starting out or navigating the messy middle of your online business, this guide will help you take those crucial steps toward success. Let’s get started! (LISTEN TO THE FULL EPISODE BELOW!)

Find Your Twinkle: Rediscover Your Why

Before you dive into product creation, take a moment to reconnect with your "why." That twinkle of excitement you felt when you first dreamed about building your online business is your guiding light. Remember, success doesn’t happen overnight. Every entrepreneur faces challenges, sheds a few tears, and learns some tough lessons along the way. If you haven’t made your first sale yet or feel lost in the process, hold onto that spark — it’s what will keep you going.

The Power of Persistence: Push Through to Payday

Persistence is the secret sauce to building a profitable digital product business. Those zero-dollar days? They’re part of the process. Every small step you take is building the foundation for your future success. The entrepreneurs you admire? They all faced obstacles before reaching those big paydays. Keep pushing forward — your breakthrough is coming.

Three Key Strategies for Digital Product Success

If you’re eager to make your first (or next) digital product sale, these three strategies will set you on the right path:

1. Talk About Your Thing Don’t be shy! Talk about your digital products everywhere — social media, blog posts, podcasts, and conversations. People can’t buy what they don’t know exists, so share your journey, behind-the-scenes insights, and the transformation your product offers.

2. Build Your Email List Your email list is your digital goldmine. Start collecting email addresses right away by offering a valuable freebie (like a cheat sheet or mini-course) that aligns with your product. Regularly nurture your list with helpful content, stories, and offers.

3. Focus on One Publishing Platform Avoid spreading yourself too thin. Choose one primary platform to publish and promote your content — whether that’s Instagram, Pinterest, YouTube, or your blog. Consistency builds trust and helps your audience know where to find you.

   
   

I dive deeper into each of these strategies on my podcast — listen below for even more tips and insights!

Enjoy the Journey and Keep Creating

Remember, success with digital products is a journey, not a destination. Embrace the process of learning, growing, and experimenting. When things get tough, recall the twinkle that inspired you to start. Persistence, passion, and dedication will light the way.